SEMA 2025 wrapped up a high-energy week in Las Vegas in November, reinforcing its position as the global hub for automotive aftermarket innovation, performance, and culture. Held at the Las Vegas Convention Center, the event featured more than 2,300 exhibiting brands and welcomed over 150,000 from 140+ countries. Westin was front and center displaying some of the best gear on the market.
SEMA 2025
SEMA is always a great opportunity for us at Westin to showcase our products, demonstrate the latest equipment and network with buyers and clients alike. The best way to showcase Westin’s product range? By equipping a selection of unique show vehicles with our latest products!
Arguably, the vehicle that stole the show was the rugged 2025 Ford F-250 Super Duty, courtesy of Aaron Ford of Poway, featuring some serious gear like a front-mounted Superwinch winch, the HDX Bandit Grille Guard, our HDX running boards, custom LED lighting, and a Brute toolbox for added functionality and practicality.
At the other end of the scale, we had a completely different type of Westin booth vehicle, a 2025 Ford Maverick, also supplied by Aaron Ford of Poway. It was decked out with a host of equipment like our modular, lockable EXP Truck Cap, Westin running boards, protective off-road bumpers, and much more. This build was targeted at commercial fleets and tradesmen, and the Maverick was a great platform to demonstrate the customizability and practicality of our range of products.
Our Toyota 4Runner, Chevy Silverado and Jeep builds completed our vehicular displays, each catering to a different audience of off-road enthusiasts. Check them out below:
Westin Wins At SEMA
Making this year even more special was the fact that we were awarded a 2025 SEMA Data Gold Excellence Award. This coveted award recognizes our commitment to superior data quality.
“High-quality, validated product data is essential for providing customers with a seamless shopping experience,” said Gigi Ho, SEMA vice president of technology, data and strategic initiatives. “When manufacturers deliver complete and accurate information, it minimizes errors, streamlines operations and helps resellers serve customers faster and more effectively. This not only drives sales but also builds trust across the entire industry.“
Gigi Ho, SEMA
Westin Automotive is proud to be recognized for our team’s hard work. Each tier of the Data Award (Bronze, Silver, Gold and Platinum) represents a level of achievement in creating and cataloging additional fields of product information. Gold and Platinum scores are for vendors distinguished as having achieved ‘Data Excellence.’
We’re proud to deliver some of the toughest aftermarket products for Trucks, Jeeps, and SUVs. After all, we have been delivering outstanding customer service and long-lasting quality products engineered for enthusiasts since 1970. Contact our team today and give your vehicle the upgrade it deserves.
